Wednesday 29 February 2012

Game Over For UK Retailer GAME?

Today, customers of Game and Gamestation who have pre-ordered their copies of Mass Effect 3, were told that Game, the company, would be unable to fulfil their pre-orders, this being, the first and one of the truly big releases this year, it's going to hit Game pretty hard.

As Game were pretty much the only seller of the Mass Effect 3 collectors edition, these copies that were revoked are now available to buy from;
Zavvi.co.uk
Amazon.co.uk
Play.com
Shopto.net

However, this does not just apply to Mass Effect 3, but maybe even ALL EA games released after SSX, and EA owns more than pretty big titles,  with the likes of Battlefield, and their renowned sports games such as FIFA.

Game are refunding any deposits and giving £5 gift vouchers out of goodwill to customers whose copies were cancelled.

Needless to say, I'm feel very sorry for Game, a company already in financial issues being abandoned by a publisher like EA, bad times are ahead, I hope somehow they do pull through however, being pretty much the only widespread retail game shop in the UK.

However Game is not alone, HMV is also slowly dying, as people no longer buy music on discs as much as they used to, they are now downloaded digitally, and lets be honest, most of the time, illegally.
And this is similar to game as people purchase their copies on sites such as Play and Amazon.

Is it GAME over? We'll have to wait and see

Article by George Hall